For those considering a new luxury car, safety and reliability are key factors in their ultimate decision to choose one brand over another. That's why countless drivers choose a BMW when they want a new car that puts their safety and well-being first. Few car manufacturers in the upscale market are as renowned for keeping occupants safe as the famed German brand, something that becomes clear with a single test-drive at our BMW dealer in Memphis.


Discover BMW Safety Technology
BMW consistently ranks high in safety ratings, thanks to its state-of-the-art engineering and innovative in-car technologies. Each new BMW for sale in Memphis is equipped with the latest in driver-assistance features, and you can find plenty of models that boast automatic emergency braking, lane-keep assist and other such safety-first solutions that work tirelessly for you behind the scenes.
Even before factory workers bolt on the sensors and computers that power these cutting-edge features, the brand's many models are extensively designed, tested and reviewed for all things safety by leading engineers. These highly experienced and extensively trained specialists spend countless time doing research and development to determine the reliability and performance of the features comprising today's BMW safety suite.
A desire to build the safest luxury cars on the planet is behind the brand's relentless pursuit of perfection -- something that bleeds through into the tangible excellence that comes with driving a new BMW in Tennessee.

BMW Reliability = Long-Term Satisfaction
When it comes to reliability, BMW prides itself on delivering vehicles that stand the test of time. With rigorous quality control processes and durable materials, the brand's many models -- from the new i4 and iX EVs to the classic 3 Series and X5 -- are designed to provide consistent performance year after year. Owners often praise BMW engine longevity and chassis durability when touting the repair-free track record of their car.
The latest BMW reliability scores issued by independent testers and publications back this up. For more information on what critics and consumers alike are saying about BMW reliability, visit us today and speak with a Roadshow BMW sales associate.
BMW vs. Mercedes-Benz Safety & Reliability
Before making a purchase, you might want to compare BMW vs. Mercedes-Benz safety features to see which of these archrivals does a better job protecting their occupants. Do so and you'll find that BMW consistently outperforms Mercedes-Benz in this and many other areas, including driver engagement, interior quality and zero-emissions innovation.
Many consumers find that BMW models offer a more dynamic and enjoyable driving experience, partly due to their emphasis on performance and sportiness. Shoppers love how these traits have carried over to new BMW EVs, and many celebrate the fact that the purity of the new BMW M cars remains undiminished as well. If you want the best in new car safety, reliability, performance and luxury, lease or finance a BMW in Memphis today.

Buy a BMW Near Me
Choosing a vehicle that excels in safety and reliability doesn't have to be a daunting task. Visit or contact Roadshow BMW now to explore our impressive lineup of BMW vehicles, review their reliability scores and compare their safety features to those from brands like Mercedes-Benz. What you'll find is that BMW remains your best choice for safe, superior luxury.
Learn More: Car-Buying FAQs | Finance a BMW | Why Buy?